Marketing Communications

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Marketing Communications, Marketing Education, International Marketing Management, Learn Business
Marketing Communications, Marketing Education, International Marketing Management, Learn Business

Under Graduate

Marketing Communications

Extended Advanced Professional Diploma in Business and Marketing Management pathway to BA (Hons) in Marketing

The Diploma course has been mapped to the National Occupational Standards in Management and Leadership and Business Administration, and learners will be able to develop the competencies they need to enter work in one of these disciplines.

BA (HONS) in MARKETING (Top-Up) – This Marketing programme is aimed at producing graduates who are empowered with essential marketing tools and knowledge sought by employers in today’s dynamic global workplace. The Extended Advanced Professional Diploma in Business and Marketing Management followed by the BA (Hons) in Marketing Top-Up qualification is designed to give you a comprehensive in-depth understanding of the key skills and practices used by marketing executives and their organizations to make informed marketing decisions that are vital to the success of any business.

Progression

Marketing Communications

The EduQual Extended Advanced Professional Diploma in Business and Marketing Management (BMM) is recognized by Anglia Ruskin University (ARU), the Entrepreneurial University of the Year 2014. Holders of this EduQual Diploma may progress onto the latter stages of the ARU BA (Hons) Marketing which is delivered by the London School of Marketing (LSM), an associate college of ARU. Learners can complete the ARU degree top-up programme in any of LSM’s global network of Local Access Points (LAPs)

Entry Requirements for the Under Graduate Programme

  • College or High School Diploma Degree
  • Ability to follow lessons in English at university level
  • High level of motivation and performance


Programme Specification

Marketing Communications

Click here to read the Programme Specification for the Extended Advanced Professional Diploma in Business and Marketing Management.
To view the units for the Extended Advanced Professional Diploma in Business and Marketing Management click on the links below:

Marketing Communications, Marketing Education, International Marketing Management, Learn Business

Business Accounting
 

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This unit provides the learner with an understanding of the fundamentals of business accounting principles and techniques. It equips the learner ..

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Marketing Communications, Marketing Education, International Marketing Management, Learn Business

Business Economics
 

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This unit provides the learner with an understanding of the fundamentals of Business Economics. It discusses economic theory and quantitative ..

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Marketing Communications, Marketing Education, International Marketing Management, Learn Business

Human Resource Management

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This unit provides the learner with an understanding of the connection between business strategies and approaches to people management.

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Marketing Communications, Marketing Education, International Marketing Management, Learn Business

International Marketing Management

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This unit provides the learner with an understanding of marketing on a worldwide scale. It covers the trends in international business activities and provides ..

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Marketing Communications, Marketing Education, International Marketing Management, Learn Business

Business Strategy and Entrepreneurship

This unit will integrate knowledge surrounding entrepreneurship and the factors which affect the general business behaviour in a constantly changing global environment.

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Marketing Communications, Marketing Education, International Marketing Management, Learn Business

Consumer Behaviour
 

Provides the learner with an understanding how the field of marketing is influenced by the actions of consumers, and also how consumers are influenced by marketers.

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Marketing Communications, Marketing Education, International Marketing Management, Learn Business

Marketing Communications

This unit provides the learner with an understanding of marketing communications in both business to business (B2B) and business to consumer (B2C) contexts

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Marketing Communications, Marketing Education, International Marketing Management, Learn Business

Operations Management

This unit provides the learner with an understanding of systems and operations management in an organisation. It focuses on the way in which organisational behaviour

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