The Extended Postgraduate Diploma in Business and Marketing Strategy is a comprehensive degree programme, providing the students with a broad introduction to the principles of value creation through strategic marketing, smart branding & advertising, customer relations and data analytics and rewarding careers.
MA in Marketing and Innovation (Top-Up) is designed for graduates of any discipline wanting to pursue a career in marketing and strategic marketing management. This Master’s degree course aims to broaden your existing knowledge on marketing and supplement your work experience with the contemporary skills and concepts marketing managers need to become successful professionals in their field.
The EduQual Extended Postgraduate Diploma in Business and Marketing Strategy is recognized by Anglia Ruskin University (ARU), the Entrepreneurial University of the Year 2014. Holders of this EduQual Diploma may progress onto the latter stages of the ARU MA Marketing and Innovation which is delivered by the London School of Marketing (LSM), an associate college of ARU. Learners can complete the ARU degree top-up programme in any of LSM’s global network of Local Access Points.
Click here to read the Programme Specification for the Extended Postgraduate Diploma in Business and Marketing Strategy.
To view the units for the Extended Postgraduate Diploma in Business and Marketing Strategy click on the links below:
This unit provides learners with an in-depth understanding of marketing, design and innovation. It also focuses on entering international markets utilising ..Read More
This unit provides the learner with an understanding about the importance of creating a value proposition for an organisation in generating competitive advantage ..Read More
This unit provides l earners with a complex view of marketing in small and medium-sized enterprises (SMEs) and within the public sector (public sector enterprises, or PSEs).Read More
To provide learners with the skills to apply financial principles relevant to strategic management in organisational contexts. Strategic planning for profit as wellRead More
To provide learners with an in-depth understanding of strategic management and business planning, and tools for reviewing current organisational strategies.Read More